1. Consider a case in which you, personally, are assessing your individual activities like a corporation wouldthat is to say, you have both the necessity and ability to allocate your finite resources to a variety of competing value-adding activities, each requiring distinct capabilities, commitments, and investment of time and money. What methodology would you use to determine the activities you would pursue and those you would discontinue? How would you asses the nonmonetary personal value of your diversification into activities such as relationships and hobbies? How can you be better prepared to make these necessary but often difficult decisions? Cite any sources used to support your answer.

2. How do firms use horizontal, vertical, and related types of acquisitions to increase their market power? Provide an example of a company that has used multiple types of acquisitions to increase its market power and describe how the firm is now a greater competitor in the market as a result. Cite any sources used to support your answer.