Discussion: Analyzing Visual Communication

 

After reading Chapter 5: Basic Document Design (pp. 107-131) in MacRae’s Business and Professional Writing: A Basic Guide and watching Nancy Duarte’s “5 Rules for Creating Effective Presentations,” visit .  Slideshare is the world’s largest professional content sharing  community and contains presentations on a wide variety of topics. Browse  Slideshare and identify one deck of “effective” slides applying the  design rules in Chapter 5 and in Duarte’s video. Identify one deck of  “ineffective” slides based on the same design criteria.

On the Module 5 Discussion Forum, complete the following:

  1. Post a link to the “effective” Slideshare presentation.
  2. Below this link, explain how the effective presentation embodies  Duarte’s 5 rules. Explain why the effective presentation applies  MacRae’s concepts in Chapter 5: Basic Document Design.
  3. Post a link to the “ineffective” Slideshare presentation.
  4. Below this link, explain how the ineffective presentation defies  Duarte’s 5 rules. Explain how the ineffective presentation ignores or  misuses MacRae’s concepts in Chapter 5: Basic Document Design.

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