Any topic (writer’s choice)

Read the article, which highlights 3 important areas of focus for brands in the future: Brand-Led Emotional Intelligence Brand-Led Hyper-Personalization Brand-Led Inclusion and AltruismFor each of the 3 areas above, identify one successful brand example. WRITE what thethe brand is doing in that area and why it is successful. (Do …

Integrated Marketing Communications Plan on APPLE

Structure You have been asked to produce a report.  It should contain the following:    Appropriate coversheet (as attached in this document please ensure appropriate coversheet is attached to your assessment brief)    Title Page, including the given title in full.    Contents Page    Introduction     Main body, which should also be organised …

Which marketing process is a systematic way to link collected and analyzed marketing information of customer insights with marketing opportunities and solutions to marketing problems? Choose one of the below and discuss: Marketing Mix Marketing Researc

Which marketing process is a systematic way to link collected and analyzed marketing information of customer insights with marketing opportunities and solutions to marketing problems? Choose one of the below and discuss: Marketing Mix Marketing Research Marketing Campaigns

digital marketing

Find an example of a brand using one of the digital marketing trends listed below.. Discuss it in your essay How are they using it?How did it help achieve their marketing objectives?What intrigued you about how this brand is using this?Do you think this trend will fade or is it …

I Am Malala

Title:  I Am Malala:  The Girl Who Stood Up for Education and Was Shot By the Taliban. Author:  Malala YousafzaiPublisher:  Little, Brown and Company, 2013. Assignment:  Please read and take notes on the above book.  Then address the following questions in a 4-5 page double-spaced paper.  Use 12 pt. Times …

Consumer Behavior

Each student is required to keep a Personal Consumption Journal of all purchases of products and services for the next two weeks. The weekly entries in your journal should include the following factors: Date of purchase and time of dayWhere you shopped (type of store/non-store)Number of stores/web sites you visitedItems …

Any topic (writer’s choice)

We learned from three experts who provided us with three different perspectives on brands and decisions companies are making to centralize ‘brand’ in their corporate strategies. Michelle spoke to us about social impact and how this has evolved from being a mere corporate social responsibility (CSR) tactic into being a …

Advertising Campaign

Imagine you have been hired to develop an advertising campaign for a brand you are familiar with. Identify a niche that is not being served by this brand. Construct both an advertising campaign and a theme for this niche. Write a 46 page paper in which you: Prepare an overview …

AI in Marketing

Instructions:Each year, Stanford Universitys Human-Centered Artificial Intelligence group releases its AI Index ReportPreview the document. This is a lengthy (222 pages), comprehensive overview of the current state of artificial intelligence. For this AI Project, you will choose a topic, issue, and/or technology identified in the report and research it in …

Technical Order (Conversational Assistant)

Follow the tutorial at https://rasa.com/docs/rasa/playground/ (Links to an external site.) to build an assistant that can help a customer sign up for an e-mail newsletter. Then modify the assistant to perform some other task (you can choose the task, as long as it’s not signing up for an e-mail newsletter). …