Discussion

It could be said that Amazon is a Marketing Intermediary, a Retail Intermediary, a logistics system for other companies, and a promotional system for themselves and others.  They are also a transportation company.

After doing some research and reading chapter 13, do you agree with the statement above – all or part of it? Why or why not?  Justify your response with examples and research results.

Leave a Reply

Your email address will not be published. Required fields are marked *